Vivid

IMPACT 01

Client: Apex Co

Role: PR Lead

Year: 2024

A professional portrait of a confident PR expert in a stylish North American office, wearing professional attire, with a background of charcoal walls and warm reddish orange light.
A professional portrait of a confident PR expert in a stylish North American office, wearing professional attire, with a background of charcoal walls and warm reddish orange light.
I don't just launch brands; I set them on fire. My strategy for the 'Vivid' campaign turned a local startup into a national headline through passionate storytelling and high-impactIgnite your next move.

LET'S TALK →juxtapositioning futuristic shape with bright color in a way that brings justice to the
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A wide-angle shot of a high-energy PR launch event in a stylish North American urban venue, featuring charcoal and reddish orange banners and a crowd of engaged professionals.
A wide-angle shot of a high-energy PR launch event in a stylish North American urban venue, featuring charcoal and reddish orange banners and a crowd of engaged professionals.
A close-up of a smartphone held by a professional in a North American business district, displaying a viral social media campaign with high engagement metrics.
A close-up of a smartphone held by a professional in a North American business district, displaying a viral social media campaign with high engagement metrics.
A high-end print advertisement spread in a glossy magazine, showcasing professional typography and a striking product image in a modern North American setting with reddish orange accents.
A high-end print advertisement spread in a glossy magazine, showcasing professional typography and a striking product image in a modern North American setting with reddish orange accents.

We created a bold, fiery narrative that turned a simple product into a movement.

FIRE

We found the heartbeat of the story. We abandoned cold jargon for a raw, fiery narrative that resonated with audiences across every platform.

A candid shot of a passionate strategy session in a glass-walled North American office, showing professionals collaborating with focus and energy, natural afternoon lighting.
A candid shot of a passionate strategy session in a glass-walled North American office, showing professionals collaborating with focus and energy, natural afternoon lighting.
A crisp, professional photograph of a morning newspaper and a digital tablet both featuring a major campaign headline, set against a clean white and tan backdrop.
A crisp, professional photograph of a morning newspaper and a digital tablet both featuring a major campaign headline, set against a clean white and tan backdrop.

The 'Vivid' campaign secured top-tier placements in major North American outlets, reaching an audience of over 5 million people.

Get in touch

I will respond within 24 hours
Contacts

850-284-4400

ladashiunablack@gmail.com

dashvblack@gmail.com